The Beauty of CSS Design
How does the Wealthy Choice Entrepreneurial Publishing Model Compare?
Here is a quick overview of how the Wealthy Choice Entrepreneurial Publishing Model compares with other publishing models. Items listed are in no particular order.
|
Wealthy Choice Publishing |
Traditional Publishing |
Self or Vanity Publishing | |
| Author Rights | Author Maintains the Copyright | Publisher Maintains the Copyright | Author Maintains the Copyright |
| Time to Market | Books are brought to market usually in 3-6 months or sooner if logical | Books are brought to market usually in 18-24 months | Books are made available to the author usually in 3-6 months |
| Royalties and Advances | 20% Royalty across the board of Net sales, Paid Monthly ($20 Retail - $10 Average Net Sale = $2 royalty) and No advances paid | Average
of 4% to 15% Royalty, depending on mode of sale and is typically based
on Net sales, paid twice a year, with an average advance of $1,500 | 20%
to 100% of net sales depending on whether you do it yourself or use a
publishing service company with no advances paid, but typically a
$10,000-$15,000 cost |
| Design, Editing, Printing | Books
are given a custom designed interior and cover and all printing costs
are covered. Authors provide a fully edited, proofread manuscript that
we then perform an Editorial Analysis on to ensure quality | Books
are given a custom designed interior and cover and all printing costs
are covered. Publisher typically takes over editing and final
manuscript content and quality | Authors
assume all cost associated with design and printing. An author services
company may offer template driven designs or custom design services to
purchase |
| Bookstore Distribution | Full Bookstore Distribution both online and off via Ingram Publisher Services | Full Bookstore Distribution both online and off via Ingram Publisher Services or other reputable distribution solutions | No Bookstore distribution or limited online availability unless author hires distribution company directly |
| Continuing Education | Enrollment into The Entrepreneurial Author University | No Continuing Education | Typically no or expensive continuing education |
| Author Book Discounts | Author may purchase books basically at print cost with volume and quantity discounts passed on to the authors | Typically 50% of retail price and typically limited to a certain amount | 20%-65% off retail price depending on format and quantities purchased |
| Group Health Coverage | Availability
of Employee Group Health and Associated Benefits like IAB, Aflac, Blue
Cross Blue Shield, depending on author residence | Not offered | Not offered |
| Return Rate | Average
of less than 15% bookstore return rates which are then restocked for
resale, offered to the authors, or donated to Habitat for Humanity | Average of 40% bookstore return rates which are usually shredded for the tax benefit | Books are typically sold on a non-returnable basis and are not available in bookstores |
| PR Support | Publicity Manager writes and sends out Press Releases. | Unless author is one of the top 6%, no PR Support is offered | No PR support is provided |
| Marketing Budget | Over $60,000 of co-operative marketing monies is made available to the authors on every book published | Unless author is one of the top 6%, no Marketing Budget is offered | No Marketing Budget is offered |
| Partner Status | Authors
are treated as valuable partners in the process and are the most
important member of the mastermind group created for each project
accepted | Authors are sometimes treated as a partner | Authors are treated as a customer |
| Giving Back to the Community | 1%
of all sales across the board is donated to Habitat for Humanity and
speaking opportunities available as well as international recognition
for charitable works | No cause related marketing is typically associated at the publisher level | No cause related marketing is typically associated at the publisher level |
